The Power of the Purse

At Sisters we believe women’s investable assets may very well be key to bringing about more sustainable economic growth. According to this study conducted by Sylvia Ann Hewlett and associates at the Center for Talent Innovation (, 66% of women in the US, UK, India, China, Hong Kong and Singapore identify themselves as the primary decision makers over household assets. Yet, the financial sector seems unable to serve or satisfy this fast growing asset base as 67% feel misunderstood by its advisors. Financial advisors should pay serious attention to the fact that 90% of the women in this survey say they want to make a positive impact on society and 77% of them want to invest in companies with diversity in leadership. Learn more by reading the executive summary of the report:

Harnessing The Power of the Purse – Executive Summary